About this Course
Welcome! Are you ready to become a better identity designer? Great! This course will show you how to start thinking creatively to design excellent wordmarks; you know, the type portion of a logo design. You will discover the essential fundamentals that make any given wordmark great. Simplicity, relevance, readability, uniqueness and more. Follow along as Gary designs five different wordmark projects, two of which include hand-lettering. Gary Simon is a designer and instructor of 15 years. Gary works as a course author for some of the biggest online education sites on the internet.